Joma partners with Premier Padel circuit

  • October 22, 2024

The renowned sports brand Joma and Premier Padel, the fastest-growing professional padel circuit worldwide, announce a strategic collaboration that promises to revolutionize the world of padel. This new alliance strengthens Joma's commitment to the sport, establishing it as one of the leading brands in this field.

For Joma, this is a key opportunity as it not only expands its international visibility in elite tournaments but also allows it to innovate and connect with a passionate padel audience. By partnering with one of the most prestigious international circuits, the Spanish brand reinforces its commitment to sports excellence, player performance, and supporting a growing community of fans.

Specifically, Joma is the official technical footwear and padel racket provider for the Premier Padel Valladolid tournament, held last September; padel racket provider for NewGiza, which will take place in a few days; and footwear provider for the Dubai tournament, scheduled for November. These venues are known for their competitive level and global impact on the sport, highlighting Joma's firm commitment to elite padel.

Additionally, Joma has designed an exclusive collection of products for Premier Padel. It already launched the special edition Slam shoes and Slam padel racket for Valladolid, and it is now preparing more customized products for NewGiza and Dubai, which will be available in the coming weeks. The goal is to maximize on-court performance while reflecting the style and identity of the circuit.

In short, this partnership between Joma and Premier Padel marks the beginning of an exciting phase for both, where sports and innovation will be at the forefront.

 


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