HEAD has further strengthened its presence on the Premier Padel circuit after being named the Official Accessories Partner of the inaugural London Premier Padel P1, marking the first-ever visit of the Qatar Airways Premier Padel Tour to the United Kingdom. The tournament takes place from 2–9 August 2026 at the iconic Olympia London, representing a significant milestone in the international expansion of padel.
Through this one-year agreement, HEAD will play a key role throughout tournament week, showcasing its latest innovations to players, fans and industry professionals in one of the sport's fastest-growing markets.
A dedicated HEAD experience at Olympia London
Throughout the event, HEAD will operate its own exhibition space within the Grand Hall at Olympia London, where visitors will be able to explore the brand's latest high-performance product collections. The stand will feature a comprehensive range of equipment, including padel rackets, specialist footwear, professional bags and accessories, while offering fans the opportunity to discover the same technologies used by many of the world's leading professional players.
Penny Toogood, Marketing & Apparel Manager at HEAD UK Ltd, commented: "We're delighted to partner with the London Premier Padel P1 during such an important year for the growth of the sport in the UK. Bringing the world's best players to an iconic venue like Olympia London is a huge step forward for padel, and we're incredibly proud to be part of the event as the Official Accessories Partner. It's a fantastic opportunity to connect with the UK's growing padel community, and we look forward to supporting future editions."
Technology and equipment for every player
HEAD's presence at the tournament will also highlight its extensive range of products designed for players of all levels.
Emily Meyer, Junior Product Manager for Bags & Accessories at HEAD, said: "Our latest collections combine technical functionality with contemporary design. We're excited to showcase our full range of bags and accessories to everyone visiting London, helping players find everything they need both on and off the court."
Luke Smith, Global Junior Product Manager for Racquet Sports at HEAD, added: "London is a strategic market for the international expansion of padel. Our exhibition space gives fans the opportunity to experience first-hand the same racket technologies used by the world's best players and discover the innovation that defines our company."
Supporting padel's international growth
This partnership further strengthens HEAD's position within the Premier Padel ecosystem and underlines the company's long-term commitment to supporting the growth of padel in emerging markets such as the United Kingdom. By partnering with the London Premier Padel P1, HEAD continues to bring its latest innovations closer to both elite athletes and the rapidly expanding global padel community.
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