Sity Tech Company, founded in 2022 with the goal of applying new technologies to all areas of life, has joined the International Padel Cluster (CIP) as an associate member.
The company is currently developing 'Padel On Earth', the first-ever padel simulation video game, which will offer a hyper-realistic experience for gaming and padel enthusiasts alike. This innovative project will allow players to truly feel as if they are playing padel through their video game console, PC, or, in the future, on a mobile device. In addition, users will be able to interact with the top players on the international circuit.
Founded by journalist Rosendo Blasco Alba, the company has established partnerships with computing, design, and communication firms that provide the content and resources necessary for the development of 'Padel On Earth'. Its philosophy is based on teamwork with top professionals from the audiovisual sector, with the goal of creating a groundbreaking and spectacular video game—similar to what FIFA is for soccer or NBA 2K is for basketball.
“The project was born out of our passion for padel, a sport we’ve played almost daily for many years,” explains Rosendo Blasco Alba, founder of Sity Tech Company. “With this project, we’d like to contribute in our own small way to making the dream of padel becoming an Olympic sport a reality in the not-too-distant future,” he adds.
Sity Tech Company already presented the prototype of 'Padel On Earth' at the latest edition of the Padel World Summit, held in Barcelona last May, where the project attracted considerable interest among attendees.
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