The UK operator has secured £3.6 million at a £30 million valuation, with the investment set to support its expansion from four to ten live clubs over the next twelve months.
The UK padel market continues to attract investment and new expansion projects. One of the latest developments comes from Soul Padel, which has raised £3.6 million from three family offices, valuing the company at £30 million.
The investment will support the next stage of the company’s growth strategy, which will see Soul Padel expand from its current four live clubs to ten over the next twelve months. Six new sites in Ayr, Washington, Warrington, Preston, Wigan and Rochdale have already secured planning permission.
In the longer term, Soul Padel is targeting 250 courts across the UK by 2032.
From proving the model to accelerating growth
The new funding follows two years focused on developing and refining the company’s operating model. According to Soul Padel, its clubs have consistently achieved utilisation levels above 80%, both in highly competitive markets and in areas where padel is still at an earlier stage of development.
The company believes these results have provided the foundations required to enter a new phase of expansion.
However, its strategy goes beyond simply increasing the number of courts. Since opening its first club in 2024, Soul Padel has invested in initiatives designed to increase participation, build communities and strengthen customer insight.
Participation, community and data
Among its initiatives is What’s That Racket?, a programme launched in 2024 to give schools free access to padel.
In early 2025, the company introduced Soul Sisters and Soul Timers, creating dedicated communities for women and players aged over 50 respectively.
This was followed in summer 2025 by Soul Mates, a data-led loyalty platform that attracted 12,000 members during its first year.
The platform is designed to provide more than a loyalty mechanism. It gives Soul Padel insight into who its players are, how they use its clubs and what keeps them engaged.
This customer data is now helping the company define criteria for new locations and partners, while also informing the experience and programming within individual clubs.
Scaling through an adaptable model
Mark Hewlett, CEO and Founder of Soul Padel, says the company does not intend to replicate exactly the same club in every new location. “We’ve learnt a huge amount from our first locations. We know what we’re looking for in a location, a town and a partner, and we have much greater insight into the communities we’re entering.”
According to Hewlett, the next twelve months will take the business from four to ten clubs, while maintaining a model in which each venue can adapt to its local community, rather than becoming an identical copy of the others.
The company is also preparing for the next stage of its technology and digital transformation, building on the foundations established through Soul Mates as it works towards its long-term target of 250 courts by 2032.
Another investment signal from the UK market
Soul Padel’s funding round highlights the growing attractiveness of the UK market for padel investors and operators.
Beyond the development of new courts, the company’s approach reflects a broader focus on combining sports infrastructure, community building, customer loyalty and data as drivers of differentiation and growth.
With six new clubs already holding planning permission and fresh capital secured, Soul Padel now enters a phase in which it will need to take the model developed across its first venues and apply it at a significantly larger scale.
Source: Soul Padel, company announcement published September 1, 2026.